I have 5 cats, all varying in ages but 2 out of the 5 were throwing up the well known brands. On Crave the only puking they do is from hair balls! For the quality of ingredients I don't mind the price at all.

I have a stubborn German Shepard 4 yrs old and I bought her every kind of food to get her to eat, she would eat. I saw this crave food so I bought a small bag for her to try she gained 10 lbs. in a matter of 2 weeks. She loves this stuff

My sweet Lola is almost 9yrs old and needs to lose weight so we have been looking for healthier options. Before we tried Crave we tried 8 other healthy cat foods, she would barely eat any of them. She would always have lots of food left in her dish, not with Crave! She absolutely loves this food, and I am so happy I finally found something she loves!

Purchased at Walmart on a whim and haven't turned back. My cat is so soft because of it. He loves his food, gobbles it up as soon as we feed him. Hes also a healthy weight, so I believe that this cat food is super high quality.

I bought this brand 2 months ago and I am glad to say my dog is eating most of it with delight. BlueBuffalo worked okay but my dog would just nibble at it or sometimes just leave it on the bowl. Now with this brand he is finally gaining healthy weight. I will stay using it since it works. The AAFCO guidelines is also a plus (my buddy is getting his nutritional needs met).

Our dog is 8 years old and has been on Pure Balance food since around age 3. The whole time I’ve had to beg, negotiate, and add other items to dress up food and pretty much nag this 60 LB dude to eat. Finally they did the worst thing, made their recipe even less tasteless, so no way he was gonna eat it! I found your food (thank goodness) at my local Walmart and right away he would eat it. I even put some dry pieces to sample and he walked over to bowl and ate it. Thank you so much! I used beef and also chicken so I’m doing reviews on each.

I've been feeding my 10 1/2 yrs old pitbull DeX this Lamb and Venison CRAVE for about 8 months now, I should have gotten here to review much sooner! I ran out of his regular lamb formula, Instinct, and th ed delivery was late so I had to run to a Safeway and buy a small, what, 7lb. Bag for $15 or something like that of Crave lamb and Venison, I had never heard of it before, but the ingredients were awesome so that's what I bought and thank the Lord I did! DeX just wolfed it right up, I couldn't believe it! He usually eats so slow, like hes eating only because he's hungry and he has too, but he was licking the bowl and looking for more! And when I opened the bag, it smelled GOOD! I looked everywhere for a bigger bag but nobody carried it so I just started ordering it from Chewy.com and I could not bel UK eve how reasonably priced it was! Not a month later he stopped itching so much, he had more energy, his coat was more lustrous, his coat stopped smelling bad, meaning he stopped smelling like "a dog" . No gas, perfect solid poops that don't knock me over, more energized, amazing! I recommend this food to everybody I know!